Digital Marketing – Asst. Manager at High Street Essentials Pvt Ltd, Noida
UG: Any Graduate – Any Specialization
PG: MBA/PGDM – Any Specialization, Marketing
Experience: 2 to 6 years
Salary: 2 lacs to 6 Lacs
High Street Essentials Pvt Ltd
G-4, Sector 6, Noida
Oversee web analytics to continually improve ROI analysis and website itself
Optimize brand visibility on all search engines through SEO (Search Engine Optimization) and SEM (Search Engine Marketing)
Drive sales and brand awareness through paid search media
Drive digital agency relationships and day-to-day agency process to ensure website delivers in line with our digital strategy
Develop an email strategy and campaign that is analytical, exciting and engaging
Drive channel marketing and analyse results for all other sales channels on which the company is present
Analyse banner and placement level data on the website on a regular basis
Work on customer acquisition strategies and improving lifetime values derived from all customersAnalyse all sales data to assist product and sourcing team with improving product and category mix.
Analyse all sales data to assist product and sourcing team with improving product and category mix.
Desired Candidate Profile
Graduate in any discipline, MBA degree preferred
At least 3-4 years experience in digital marketing across channels like Facebook, Google, Yahoo, Affiliate Networks and others
Strong managerial abilities to deal with a growing team and act as the single touch point for multiple agencies
Excellent English language skills
Strong analytical skills to help increase marketing efficiency
Creative, diplomatic, and super-cool under pressure. You will be representing the company to outside talent, as well as interfacing directly with agencies, and customers!
MUST have leadership experience and the ability to manage teams to meet deadlines, while also motivating and exciting them about their roles.